Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Digital Pulse - Chap 3 - Sec 4 - Cell-Life

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Summary

The Digital Pulse: The Current and Future Applications of Information and Communication Technologies for Developmental Health Priorities


Chapter 3 - Programme Experiences: Sixty Case Studies Of ICT Usage In Developmental Health

Section 4 - Telemedecine and High-Tech Medical Tools



Cell-Life – South Africa


University of Cape Town




Development Issues: HIV/AIDS


Programme Summary

For AIDS patients in South Africa, a simpler anti-retroviral treatment processes will soon be available. Currently, treatment is complex – often involving the ingestion of up to 20 pills daily at set times. A collaborative effort between the University of Cape Town's (UCT's) Departments of Civil and Electrical Engineering and the Cape Technikon is introducing a solution. The project, called Cell-life, involves the use of cell phones programmed to record the medications details of AIDS patients.


Summary of ICT Initiatives

The Cell-Life project utilizes the programmed cell phones to alert and remind the patients about when to take their medication. It brings together technology experts in IT, health and engineering to solve the management problem of HIV/AIDS. By merging cell phone technology with the Internet and database systems, a Medication Management System has been developed, one that provides a "virtual" infrastructure to support HIV positive patients on anti-retroviral treatment.


Cell phone giant Vodacom has stepped in to provide sponsorship and support for the project, which will be showcased at the World Summit on Sustainable Development (WSSD) in Johannesburg. A pilot project has just been launched in Gugulethu involving a group of "therapeutic counsellors" (trained peer counsellors from the community who are also taking anti-retrovirals) who carefully record the health status of the patients in their care, including their adherence to medication schedules.


These counsellors visit patients several times a week. During the visit cell phones, which have a wireless Internet gateway (WIG) application, are used to report on a patient's status. The information is sent via short messaging service (SMS) to a central database, which can be accessed by the patient's doctor or nurse. Should an emergency arise, the doctor will be automatically contacted via SMS and beeper.


The development signals a significant breakthrough in the provision of anti-retroviral treatment. Much of the focus on anti-retrovirals has centred on provision costs and toxicity levels. Little has been written about the sophisticated management involved in providing the therapy. "Since the HIV virus mutates at a very high rate, the medication is only successful if taken as part of a complex time-and-diet regime. If the schedule is not adhered to with 95% compliance, the virus will start mutating and resistant strains to the specific drug will develop," explains project leader, Dr Ulrike Rivett from UCT's Department of Civil Engineering. "To support the patients in this life-long treatment, physical and psychological support has to be provided. As there are not enough doctors or nurses trained on the issues of HIV/AIDS, a short-term solution has been identified in the therapeutic counsellors who are supported by technology." She says that Cell-life, which has been pre-patented, brings together technology experts in IT, health and engineering to solve what is undoubtedly a logistical nightmare for patients and health professionals. The cell phone solution also provides a data collection tool to establish drug effectiveness and response time to side effects, such as lever-toxicity after using Nevirapine. It is envisaged that cell phones with GPS technology will be provided to the therapeutic counsellors, an important factor in rural areas.


The idea originated in July 1999. Rivett was giving a talk at the Cape Technikon's Mother and Daughter Day, explaining why women did not automatically turn to engineering as a career option. "Women are nurturers and carers and often turn to those careers where these characteristics will be fulfilled," she notes. "During question and answer time a young womanasked what engineering was doing to prevent the spread HIV/AIDS. I was floored," she admits."I really had no answer. But it got me thinking. I came up with an idea for a pillbox that would send signals to a database." Rivett discussed the idea with many colleagues, from engineering to health sciences. "It was Professor Jon Tapson from UCT's Electrical Engineering who suggested we use existing technology to cut costs. Cell phones provided the perfect solution."


Observations

The spin-offs offered by this technology are significant as it can be used in the wider health arena. "We don't have the resources to build the roads, hospitals and clinics that engineers devote their energies to, but we can build a virtual infrastructures, with databases of patients, where one doctor can advise hundreds of patients all over the country," Rivett concludes. Importantly for the Engineering and Built Environment (EBE) Faculty, the project has also moved the faculty into a "different era", says Rivett. Many of the students have been involved developing the systems for the project. "This is the first time our students have been directly involved in the fight against HIV/AIDS and where they have been able to see the direct impact of their work."


Partners: University of Cape Town, Technikon


Source:GlobalKnowledge.org andScience in Africa


For More Information Contact:

Dr Ulrike Rivett

082 940 4349


Shireen Sedres

Manager: Media Liaison

Dept. Communication & Marketing

University of Cape TownClick here to go back to the table of contents, or navigate above by clicking on "next page".