Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Door to Door for Health: Volunteer Health Educators Improve Services in Bolivia

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Summary

In the city of El Alto, Bolivia, volunteer health promoters known as manzaneras are teaching residents the basics of prevention and self-care while bridging the gap between health services and those who need them.


"For the last year, Ballivián, a volunteer manzanera, has been a soldier in an army of neighborhood health promoters known as las manzaneras in the city of El Alto, in the department of La Paz, Bolivia. Each of the 800 mostly female volunteers is responsible for monitoring the health of the inhabitants of a given manzana (about 1.5 acres) of the city's residential area. In door-to-door visits, the manzaneras encourage residents to use community health services and, when appropriate, refer potential patients— particularly pregnant women and children under 5—to nearby hospitals and health centers. Their task is not only to offer practical health information but also to boost awareness of and demand for health services, somewhat like "health vendors," says Fernando Amado, a Pan American Health Organization (PAHO) consultant in La Paz.


The project started officially in early 2001 as part of El Alto's Social Network Program, a health promotion effort sponsored by the Ministry of Health. From the outset being a manzanera has been strictly a voluntary undertaking. More recently, a new and important element has been added: Each manzanera (or manzanero— about 10 percent of the volunteers are male) is now elected by a neighborhood council, making the experience not only voluntary but also democratic and representative."


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