The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com. 

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Health Education for Behaviour Change: A Work-Book to Improve Skills

1 comment

Author

  • Lia Van Ginneke, R.N.
  • Maeve Moynihan, MA, MCommH
  • Don Cranston, PhD.
  • Atsede Takele, R.N.
Published by Network Learning, this 41-page manual aims to lead a group of health workers through a series of discussions and exercises. The purpose of this manual is to help health workers to:
  • "Identify and acquire the knowledge, attitudes and skills they need to make behaviour changes in themselves and others;
  • Identify what else is necessary to achieve behaviour change - services, resources etc. - with suggestions for getting them;
  • learn about behaviour in individuals and in groups."
The manual is divided into three sections: "Why People Act as They Do - The Roots of Behavior", "Factors that Influence People to Consider Change", and "Helping Clients Change". Worksheets, checklists, and two pages of ideas for role-playing stories are also provided.

Publishers

Number of Pages

41

Source

Email from Maeve Moynihan to Soul Beat Africa on July 8 2004.

Comments

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Submitted by Anonymous (not verified) on Tue, 11/30/1999 - 00:00 Permalink

It gives a clear idea on the publication which encouraged me to download and use manual