Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Maternal Survival Toolkit

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SummaryText
This web-based toolkit from the Academy for Educational Development's Change Project contains approaches and tools for behaviour change interventions for maternal survival. According to the Change Project, the set of tools in this kit have been designed for effective and locally appropriate behaviour change and have been field tested in Kenya, Guinea, and Bangladesh.

The Maternal Survival framework in this kit organises behaviour change interventions into three areas: seeking skilled care, birth preparedness, and providing skilled care. These are interventions at the household, community, and health facility levels that begin with information gathering on attitudes and beliefs about skilled care and include lessons learned and global programme experience from a project called the Safe Motherhood Initiative.

There is a set of tools adaptable to existing programmes that corresponds to each area of the Maternal Survival framework. These tools provide formative research instruments and progress to tools for the design and implementation of effective interventions to facilitate increased effectiveness of maternal survival programmes.
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Source January-February 2007 on January 30 2007 and the Source website.